Pennzoil® offers several marketing packages to support your business and become more profitable through increased car count, customer loyalty, operational optimization and employee training.
Leverage our self-service portal to customize a range of collateral, including posters, price menus, print ads, email templates, and social media posts.
Enroll in our “always on” instant coupon offer, where your locations will benefit from increased car counts through these traffic driving coupons. Your customers can save $5 off a Pennzoil® oil change for a Pennzoil® Conventional, Pennzoil Gold™ and Pennzoil® High Mileage Vehicle®, or $10 off a Pennzoil® synthetic oil change for a Pennzoil Ultra™, Pennzoil Platinum®, and Pennzoil Platinum® High Mileage.
Teach your Service Writers to optimize their customer experience and deliver a high CSI through value selling. By leveraging the Shell Instant Expert training program, your staff will have access to a series of content tailored for your needs.
Ecobox offers several benefits to installers who are unable to leverage bulk tanks. Reduce Waste by using less plastic and incurring lower waste management costs, control inventory by carrying fewer brands and offering more variety, and experience faster bay times – by not having to handle individual quart bottles, you can move more customers through your bays in less time.
We are invested in keeping the pipeline of qualified technicians filled, and are committed to offering programs and services to help upskill your techs and keep them invested.
*based on a study conducted by an international market research company commissioned by Shell International Petroleum Company LTD